Posted: August 25 2009, 6:10pm in Google

I'm not sure if this is a new thing or not, but I just searched on Google for "staples.com" and I noticed that the Staples paid listing at the top was sporting sitelinks... something that I don't recall seeing before. Upon refresh, they were gone.

Take a look:

Google Sponsored Link With Sitelinks

Reader Comments

Joris Toonders | Yonego wrote:
August 26 2009, 11:04am

Nice screenshot Darrin :-) Google is playing a lot nowadays in the way they're serving their AdWords ads... wondering what kind of changes we will see in the coming months.
Darrin Ward wrote:
August 26 2009, 6:47pm

Yes, they are certainly tweaking all kinds of things, presumably to maximize revenue.

I haven't been able to find another example of this... anyone?
lovekills_s wrote:
August 27 2009, 1:17am

Nice Find Darrin..

However, I can't find out any more terms for which this phenomenon is visible..

Seems like google is doing that for some selected/preferred advertisers only! Might be a beta of something..

Thanks for the heads up :)
Carolina Vicente wrote:
August 27 2009, 4:23am

Will be interesting to see what happens in terms of user behavior and click patterns once this is rolled out to the wider market.
Seo London wrote:
August 27 2009, 6:38am

Hello Darrin i can't saw the same i tried number of times but while typing spaples Google show its paid result in the drop down and when i clicked on it, it direct me directly to staples.com .